Certified Athletic Trainer | Educator | Motivator
Sandy Krum

Privacy Policy

Privacy Policy

This Policy was last changed on March 1, 2013

SAK Group, LLC and its subsidiaries (“Sandy Krum,” “us” or “we”) operate this website (the

“Site”), and other websites that are part of the Sandy Krum portfolio of websites (collectively, the

“Sites”) and the services related to or offered on the Sites (hereinafter, the “Services”). Sandy

Krum’s Services may include, without limitation, tools, applications, email services, bulletin and

message boards, chat areas, news groups, forums, communities, calendars, and downloadable

mobile applications related to the Sites or provided through the Sites.

We provide you this privacy policy (the “Policy”) to help you understand the kinds of information

we may gather about you when you visit the Site or use any of our Services, how we may use

and disclose the information, and how you can control, correct and/or update the information.

To be clear about the terminology we are using, when we use the phrase “Personal Information”

in this Policy, we mean information that can be used to identify or contact a person, like a

person’s full name, address, email

address, or phone number. When we use the phrase

“Anonymous Information” in this Policy, we mean information that cannot reasonably be used to

identify individual persons.

By visiting this Site or using the Services, you are accepting the policies and practices described

in this Policy. Each time you visit the Site or use the Services, you agree and expressly consent

to our collection, use and disclosure of the information that you provide as described in this


Your Personal Information will be processed by us in the United States.

In addition to this general Policy, each Service may have additional privacy provisions that are

specific to the particular Service. These supplemental disclosures are made adjacent to the

particular Service at the time we collect the information. These supplemental disclosures also

govern the use of your information.

1. The Information We Gather

We collect information about you in the following ways:

A. Information you voluntarily provide us

We collect and maintain information that you voluntarily submit to us during your use of the Sites

and Services. For example:

when you register for a Site, you may provide us certain information including your name, email

address, screen name, password, demographic information and the topics that interest you;

to engage a Site’s social networking function, you may add to your profile by providing

information about your interests or topics. For example, your profile may list your favorite foods

or movie;

if you are registering for a customized weight loss program, you may provide us answers to

questions we use to provide you the program, like your actual and goal weights, your preferred

method of exercise, or your caloric intake;

if you sign up to receive a newsletter, enter a contest or participate in social networking activities,

you may provide us contact information (e.g., email or physical address);

if you purchase a product or service, you may provide us your credit card information; and

you may provide us with Personal Information in the course of email, customer support

interactions and surveys.

You can choose not to provide us with certain information, but this may stop you from gaining

access to a Service or limit the features that you can use. For more information, please see the

How We Use Your Information section below.

B. Information we collect through your use of the Site.

As you use the Site and Services, certain information may also be passively collected. Through

cookies, pixels, beacons, log files and other technologies, we may collect information about how

you use the Site and the Services. For example we may determine through an IP address that a

particular computer or device is located in Los Angeles and we may use this information to

deliver advertisements promoting Los Angelesbased

businesses. This information allows us to

deliver more helpful information, programs, tools and advertisements. Please see the Cookies

and Targeted Advertising sections below for more information.

C. Information we receive from third parties.

We may also combine online and/or offline information received from third parties with the

information we have already collected from you via our Sites and Services. The third party

information is used for a variety of purposes including to verify other information about you (e.g.,

verify your mailing address to send you requested products or services) and to enhance the

content and advertising we provide to you.

2. How We Use Your Information

We will use your Personal Information in the ways described below or described at the time that

the information is collected.

A. Advertising.

We believe that advertising is more interesting to you when it is relevant. Accordingly, we

customize the advertisements that you see based upon: (i) the information that you provide us

(e.g., age, gender, stated interests and other information in your profile); (ii) geographic location

information, which we may determine through your IP address, from your mobile device, or other

ways; (iii) data we receive from third parties or; (iv) your visits on the Sites or use of Services

(commonly referred to as “Behavioral Advertising”). Please see the Cookies and Targeted

Advertising section below for more information on the use of cookies and the information

collected for Behavioral Advertising.

You can limit the way that we tailor advertising based on your selfreported

interests and other

information in your profile by clicking on the “Profile” or “My Account” section of this Site and

deleting or modifying the information. On some Sites, the profile section is accessed through the

MySite tab, (e.g., MyGrind). Please see the section below on Updating and Control of Your

Personal Information for more information. Please note that if you have registered on multiple

Sites, you’ll need to modify your profile on each Site. In addition, you can delete the cookies that

we have placed on your browser. Please see the section below on Cookies, Web Beacons and

IP Address Information for more information.

B. To Provide the Sites and Services.

In general, we use your Personal Information as necessary or appropriate for purposes including


administer your account;

register you and provide you access to the Site or Services;

respond to inquiries or requests that you direct to us;

fulfill your requests for products or services;

send communications and administrative emails about the Sites or Services;

personalize and better tailor the features, performance and support of the Sites and Services for

your use;

send you promotional/marketing information, newsletters, offers or other information regarding

opportunities and functionality that we think would be of particular interest to you;

improve the quality of the Site and the Services, and

analyze, benchmark and conduct research on user data and user interactions with the Site and


3. Cookies and Targeted Advertising

A. Cookies, Web Beacons and IP Address Information

“Cookies” are small pieces of information that a website places on your browser when you visit

that website. We may use cookies to provide you with a more personal and interactive

experience with the Sites and Services. For example, we may use cookies to control what

advertisements you see, the sequence of advertisements and to make sure you don’t see the

same advertisement too many times. For contests or sweepstakes, we may also use cookies in

order to track your progress and the number of entries in some promotions. For polls, we may

use cookies to help ensure that an individual can’t vote more than once on a particular question

or issue. We do not store Personal Information in any cookies on your computer.

Cookies can be removed by following your Internet browser’s directions within the help tab. In

order to use certain Services offered through the Sites, your web browser must accept cookies.

If you choose to disable cookies, some aspects of the Sites may not work properly, and you may

not be able to access our Services.

We may also use cookies, pixels, web beacons (which are usually small, transparent graphic

images), operating system and device information and navigational data like Uniform Resource

Locators (URL) to gather information regarding the date and time of your visit, the features and

information for which you searched and viewed, the email you opened, or on which

advertisements you clicked. This type of information is collected to make the Sites and Services

more useful to you and to tailor the experience with us to meet your special interests and needs.

An “Internet protocol address” or “IP Address” is a number that is automatically assigned to your

computer when you use the Internet. We, or our service providers, may use your IP Address

when you access the Sites or Services or use other means to assist with delivering

geographically targeted advertisements.

B. Targeted Advertising

Companies Sandy Krum works with may use cookies for purposes including understanding

Web usage patterns of users who see advertisements on the Sites, controlling the sequence of

advertisements you see, making sure you don’t see the same advertisement too many times,

determining your interests and tailoring advertisements and promotions based on those

interests. For example, if you read an article about a particular health condition on the Sites, we

may use cookies from a vendor to later serve you an advertisement for a product related to the

viewed article. These third party vendors may connect information about pages you visit on our

Sites with information about pages you visit on other websites and show you advertising based

on this combined information. The advertisement may appear when you are visiting a different

section of this Site, another Site or any other website on the Internet if the website also has a

relationship with our vendor. You can choose to limit Behavioral Advertising on the Sites by

clicking here and optingout

of cookies placed by those vendors listed. After you optout,

you will

still see advertisements but the advertising may not be as relevant to your interests. If you

change your computer, change your browser, or delete your cookies, you will need to renew your


We adhere to the SelfRegulatory

Principles for Online Behavioral Advertising of the Digital

Advertising Alliance (for more information click here).

C. Information Collected by Third Party Advertisers

Advertisers or other third parties on the Sites may also engage in Behavioral Advertising and use

cookies and web beacons in the manner described above. We do not control these advertisers

or other parties’ use of cookies or web beacons or what they do with the information they collect.

Many third party vendors that engage in Behavioral Advertising participate in the Network

Advertising Initiative (NAI) and/or the Digital Advertising Alliance (DAA) and abide by NAI and/or

DAA principles. If you wish to opt out of participating in advertising programs conducted by NAI

and DAA members or learn more about the NAI and DAA, please go to the NAI OptOut


and DAA Choice Page and follow the instructions. After you optout,

you will still see

advertisements, but the advertising may not be as relevant to your interests. If you change your

computer, change your browser or delete your cookies, you will need to renew your optout.

4. How We Disclose Information to Third Parties

We may share your Personal Information with third parties as specifically approved by you or

under the circumstances described below. If you do not want us to use or disclose Personal

Information collected about you in the ways identified in this Policy, you should not use the Site or


A. Disclosure for legal reasons.

We may disclose and release your Personal Information to third parties: (a) to comply with valid

legal requirements such as a law, regulation, search warrant, subpoena or court order; or (b) in

special cases, such as a physical threat to you or others, a threat to homeland security, a threat

to our system or network, or in any cases in which we believe it is reasonably necessary to

investigate or prevent harm, fraud, abuse, illegal conduct or a violation or alleged violation of this

Policy or other agreement we may have with you.

B. Agents and Contractors.

We may provide your Personal Information to service providers who work on our behalf or help

us to operate our business, the Sites and the Services. Examples of such service providers

include vendors and suppliers that provide us with technology, services, and/or content for

sending email, analyzing data, research, providing advertising and marketing assistance,

processing payments (including credit card payments), and providing customer service. Access

to your Personal Information by these service providers is limited to the information reasonably

necessary to perform its limited function.

C. Aggregated, Anonymous Information.

We may share aggregated Anonymous Information about you with third parties. Aggregated

information is your Anonymous Information that is combined with the Anonymous Information of

other users.

D. Contests, sweepstakes and polls.

Some or all of the information collected during a promotions, contest, polls, or sweepstakes

(“Promotions”) may be disclosed publicly. It may also be shared with other third parties as

disclosed at the time of collection or in the Promotion rules. These third parties may include

providers of prizes in order to update you of your status of your prize or other fulfillment needs or

a cosponsor

who may use your Personal Information to administer the Promotion or for their

marketing purposes, but only in conformance with their privacy policy as made available to you

at the time of collection. Sandy Krum is not responsible for their privacy policy or practices.

When you participate in a Promotion, you are subject to any official rules for that Promotion,

which may contain additional information about the specific privacy practices associated with the


E. LongTermLicense


Some of the Sites are websites that Sandy Krum operates on behalf of Licensors. Sandy Krum

may share some or all of your Personal Information with its Licensors. This Policy does not

cover the use of your Personal Information by Licensors. The privacy practices of Sandy Krum’s

Licensors may differ from this policy and we encourage you to contact those third parties directly

if you have questions regarding their use of your Personal Information.

F. Sponsors, Merchants and other ways that you approve at the time of collection.

We may collect Personal Information about you and share it with third parties to the extent that

you give us permission at the time of collection. For example, if you purchase a deal or service,

we will provide your information to the applicable merchant or vendor. We also sometimes

gather Personal Information on behalf of a sponsor in association with a promotion. In such a

case, we will provide you notice at the time of collection that the information is being collected on

the sponsor’s behalf and link to the sponsor’s privacy policy.

G. Within our Company; Changes to our Company.

We may share your Personal Information with any of our subsidiaries, joint ventures, or other

companies under common control. Additionally, in the event we go through a business transition

such as a merger, acquisition by another company, or sale of all or a portion of our assets, your

Personal Information may be among the assets transferred. You acknowledge that such

transfers may occur and are permitted by this Policy.

5. Message Boards and Chats

We may make message boards, chat rooms, and other interactive forums available as part of

the Services. You should be aware that any information which you post to these interactive

forums or otherwise choose to make publicly available, including your Personal Information, may

be disclosed and available to all users who have access to that portion of the Site or Services.

By using these interactive forums, you agree that we are not responsible for any information that

you disclose or communicate in such forums, and any disclosures you make are at your own


6. Children’s Information

The Site and Services are not directed or intended for children under 13 years of age. We do not

knowingly collect Personal Information from individuals under 13 years of age. If you are under

13 years of age, you should not register or provide Personal Information on the Site or through

the Services. If you are the parent or guardian of a child whom you believe has disclosed

Personal Information to us, please contact us at privacy@sandykrum.com that we may delete

and remove such child’s information from our systems.

7. Updating and Control of Your Personal Information

We offer you choices regarding the collection, use, and sharing of your Personal Information.

When you receive promotional communications from us you will have the opportunity to “optout”

by following the unsubscribe instructions provided in the promotional email

or newsletter you

receive or by editing your preference to receive these communications within the “Manage My

Email” or similar feature on the individual Sites when you are logged in as a registered user.

If your Personal Information changes or if you no longer desire to display information on the Sites

or Services, we encourage you to correct, update or remove Personal Information from your

profile. This can be done by loggingin

and clicking on your user name at top of the Site to

access the “Profile” section. If you would like assistance disabling your account please contact

customer service at support@sandykrum.com or call 13123739282.

Keep in mind, however, that even if you delete information from your profile, we may retain your

Personal Information in conformance with our data retention policy and Personal Information

may remain within our databases, access logs, and other records. In addition, we are not

responsible for updating or removing your Personal Information contained in the lists or

databases of third parties who have been provided information as permitted by this Policy.

8. Cobranded

Sections of the Sites

Certain portions of the Sites may be cobranded

with a business partner and subject to a

different privacy policy that is either the partner’s privacy policy or a privacy policy developed

jointly by Sandy Krum and our partner (collectively the “Cobranded

Policy”). The partner’s

collection, use and dissemination practices regarding any data or Personal Information provided

by, or obtained from users of these Cobranded

portions of the Sites will be governed by the


Policy. Please read the Cobranded

Policy for each Cobranded

Site before

providing any Personal Information.

9. Third Party Links

The Sites may link to websites operated by third parties that we do not control. We do not

monitor, control, or endorse the information collection or privacy practices of any third parties.

We encourage you to become familiar with the privacy practices of every website you visit and to

contact them if you have any questions about their respective privacy policies and practices.

This Policy applies solely to information collected by us through the Sites or Services and does

not apply to these third party websites. The ability to access information of third parties from the

Sites or Services, or links to other websites or locations, is for your convenience only and does

not signify our endorsement of such third parties, their products, services, websites, locations or

their content.

10. Security

We place a priority on the security of Personal Information, and we undertake reasonable

security measures to help protect the data that resides on our servers. We also use secure

server software (SSL) to process all financial transactions that occur on the Site. SSL

technology can encrypt Personal Information transmitted over the Internet. However, no security

system is impenetrable. We do not warrant the security of our servers, nor do we warrant that

your information, including Personal Information, will be completely secure or not be intercepted

while being transmitted over the Internet.

11. How To Contact Us

If you have any questions regarding privacy or this Policy, you may contact us as follows:

Telephone: 3123739282

Email: privacy@sandykrum.com

Address: SAK Group, LLC 609 St. Paul Ave, Suite 463, Los Angeles, California 90017

12. Privacy Policy Changes

We reserve the right to change, modify, add or remove portions of this Policy at any time and

without prior notice, and any changes will become effective immediately upon being posted

unless we advise you otherwise. Your continued use of the Site or Services after this Policy has

been amended shall be deemed to be your continued acceptance of the terms and conditions of

the Policy, as amended. We encourage you to bookmark this Web page and review this Policy


Copyright © 2013 SAK Group, LLC

The material on this web site is provided for educational purposes only, and is not to be used for

medical advice, diagnosis or treatment. See additional information. Use of this site is subject to

our terms of service and privacy policy.